Fresh. The word itself is onomatopoeic; the mere utterance or sight of it conjures crisp, white sheets, the feeling of water beads evaporating from just-showered skin, the aroma of apple blossoms. Fresh is newness, rebirth, starting over, the pleasantly unfamiliar. Fresh is what you want to eat, smell, taste, feel.
Fresh is also one of my very favorite beauty brands. I have been using their skin care for years, both in my practice as an aesthetician and on my own face at home. One of the company’s star products and, in my opinion, one of the best cleansers on the market at any price, is their Soy Face Cleanser.
I love a multitasker, and this stuff does it all. It is gentle enough to remove eye makeup, eliminating the need to buy a separate remover. It is made of extremely high-grade ingredients, including organic extracts of mallow, aloe, ginseng and cucumber, all of which calm irritation, protect against over-stripping, and keep skin texture elastic and smooth. You need only use a pea-size drop to thoroughly cleanse your entire face and neck. It is free of harsh surfactants, yet foams just enough to satisfy the oddly American lust for bubbles.
What really sets this fantastic face wash apart, however, is the soy. Soy extract is a potent anti-inflammatory for the epidermis, and get this: Soy, when applied topically, discourages hair growth over time. With consistent use, my clients with face fuzz noticed a marked reduction in pesky facial hair in hormonally-charged areas like the upper lip and chin. Just by washing their faces! So fresh, so clean.
For more information about Soy Face Cleanser and the complete line of skin care, hair treatments and cosmetics, visit www.fresh.com.
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And FRESH is a breath of FRESH air as I read your posts. You are a delight beynd my ability to wax prose. Thank you so much for gracing our internet and ur lives.